UCO COLLEGE OF BUSINESS FACULTY MEMBER RECEIVES NATIONAL RECOGNITION

The Journal of Personal Selling and Sales Management has recognized University of Central Oklahoma College of Business assistant professor of marketing Manoshi Samaraweera, Ph.D., with its Marvin Jolson Award for Best Contribution to Selling and Sales Management Practice.SAMARAWEERA_MANOSHI_Square

Samaraweera and co-author Betsy D. Gelb, Ph.D., professor of marketing and entrepreneurship at the University of Houston, were honored for their article, “Formal Salesforce Controls and Revenue Production: A Meta-Analysis.”

Using data from research studies spanning across two decades and several countries, the pair determined the impact of two different assessment and evaluation methods on salespeople’s revenue generation.

“I am honored and delighted to receive this prestigious award. It’s nice to have hard work recognized,” said Samaraweera.

“I truly appreciate the contribution from my co-author professor Betsy Gelb, as well as the guidance provided by University of Houston professor Steven P. Brown and Rice University professor Fred Oswald in conducting the research study.”

Samaraweera will be recognized during the American Marketing Association’s summer conference set for Aug. 5-7 in Atlanta.